MASTERCLASS: AI from the Ground Up: Applying artificial intelligence to real landscaping operations

Most AI solutions are built by tech companies that don't understand the green industry—forcing teams to change how they work. Sean Laux and Andy Hawley of Field Integration Group flip that approach. As an operator-technologist duo, they start with how your business already runs, then layer AI behind existing workflows to boost speed, accuracy, reporting and forecasting—without disruptive change management. In this practical session, they'll show how to leverage what your team already does, apply AI to your daily, weekly and monthly cadence, and build predictive insight into business performance. A must-attend for operators ready to adopt AI on their own terms.